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Maruti Suzuki Doubles Market Share In LCV Goods Carrier Segment In FY 19

April 23,2019

India's largest carmaker Maruti Suzuki which forayed into LCV goods carrier segment in September 2016, has doubled its market share from 2.15 percent in FY18 to 4.23 percent in FY19. The company clocked 138% growth in sales volume (from 10,033 in FY 18 to 23,874 units in FY19). 

The LCV segment goods carrier segment is currently ruled by Mahindra & Mahindra and Tata Motors. Mahindra & Mahindra sold 233,229 units in FY19 with 41.42 percent market share. While Tata Motors sold 2,33,229 units in FY19 with 41.32 percent market share, inching closer to Mahindra & Mahindra.

Volvo-Eicher grew marginally (from 11,062 units in FY18 t0 11,756 units in FY19). Other small players in the segment like Force Motors, Isuzu Motors, Piaggio and SML Isuzu have either seen a decline sales or grew marginally in the year under review. 

Manufacturers

Domestic Sales in FY'18

Domestic Sales in FY'19

Market share FY'18

Market Share FY'19

Ashok Leyland

41,156

51,640

8.81

9.15

Force Motors

1,689

2,550

0.36

0.45

Isuzu Motors India

2,382

3,620

0.51

0.64

Mahindra & Mahindra

2,03,360

2,33,785

43.53

41.42

Maruti Suzuki India

10,033

23,874

2.15

4.23

Piaggio Vehicles

2,174

1,592

0.47

0.28

SML Isuzu

2,488

2,363

0.53

0.42

Tata Motors

1,92,789

2,33,229

41.27

41.32

VECVs - Eicher

11,062

11,756

2.37

2.08

Total

4,67,133

5,64,409

100

100

Source: SIAM

In less than 3 years, Maruti Suzuki has crossed the 30,000 cumulative sales figure milestone. While the first 10,000 sales took around 20 months, the next 20,000 sales came just in a span of around 10 months, the company claimed.

The prime reason for the 100 percent growth in sales is a rapidly growing sales network and already established service network. In just three years, the company has managed to open 300 commercial outlets over 230 cities. Moreover, the company also provide after sales and service through 3600+ service touch points across 1764 cities. MSIL has been a dominant player in catering to the needs of the commercial segment with our offerings like Omni and Eeco which have a combined market share of more than 80 percent in the C segment."

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